For this year's City Edition uniform, Nike put a fresh spin on our wildly popular 2018-19 version. The uniform pays homage to the iconic Brooklyn rapper The Notorious BIG, and the coogi sweater he was known to rock. The jersey base flipped from black to white and, to further represent where Christopher Wallace grew up, features a new custom "Bed-Stuy" wordmark designed by Brooklyn artist Eric Haze.
We were excited to take the launch creative in-house, putting together a video, photography, illustration work, a court refresh and more.
// November 2019 //
City Edition Court Design
Themed Gameday Graphics